When your customers and prospects are ready to take action, you can’t always physically be there-a branded leave-behind product can be. It’s a reminder who to call when the time is right.  So put promotional products to work: introduce your company, support an integrated marketing campaign or thank a valued customer.  Here are some other great ways to incorporate promotional products into your marketing strategy: 

• Trade shows
• Employee relations and events
• Brand awareness
• Public relations
• New customer/account generation
• Employee service awards
• Not-for-profit programs
• Internal promotions
• New product/service introductions
• Customer goodwill and retention

當您的客戶和潛在客戶準備將採取推廣產品活動時，您雖然不能總是親自到場，而有品牌影響力的產品可以在適當時機提示。 因此，讓推廣產品發揮作用：介紹您的公司、支持整合營銷活動或感謝尊貴的客戶。 以下是將推廣產品納入營銷策略的其他一些好方法：

• 貿易展覽
• 員工關係和活動
• 品牌意識
• 公共關係
• 新客戶/帳戶生成
• 員工服務獎
• 非盈利計劃
• 內部促銷
• 新產品/服務介紹
• 客戶商譽和保留